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3 Reasons Agents Should Use Real Estate Photographers

Updated: Apr 14, 2022

Emerging technologies allow people to view homes from their smart devices. And thanks to real estate photographers, virtual tour software, and property marketing services agents can reel in prospective buyers and close more properties. If you’re an agent, read our three reasons real estate agents should use photographers & virtual tour software now!



Gain More Serious Leads?

Virtual tour showings weed out low-intent buyers because they can view a home at their convenience and quickly decide if they want to pursue the property. Along with this factor, real estate agents can gain more serious leads because a 360 tour puts the control in the buyer’s hands. When people can view a property at their own speed, they can take in the experience and imagine themselves living in the home.

Real estate agents can also gain leads from nonlocal buyers interested in the area. Virtual tours expand an agent’s reach from local to nonlocal (sometimes international) markets that allow people to make attractive offers. As a result, real estate agents prepare for heightened interest in properties.


Achieve Quicker Sales at Higher Price Points:

Real Estate Photographers can help agents achieve quicker sales at higher price points. Evidence suggests leads from 360 virtual tours are more competitive than ones from traditional tours. This means a competitive buying market can point toward higher sale prices. The more serious a buyer is about a property, the more they’re willing to make a competitive offer. This phenomenon can lead to a bidding war that may drive sale prices beyond the initial asking price.



Increase Productivity For Agents

Increasing productivity for agents is our last reason real estate agents should use virtual tour software and Real Estate Photographers. Given that people can access virtual tours during their most convenient times, agents have the freedom to get important work done. Agents can also “be” in multiple locations at once, as they can answer questions about various properties without being in the physical space. The software expands reach and becomes an essential component of the closing process.

PhoToursMedia is proud to maintain an industry-leading virtual tour system that will enhance the world of real estate photography. With professional upgrades and packages, we have everything you need! Browse through our site for more information.

Sean & Team


Here’s the reasons why again:

  1. Gain More Serious Leads

  2. Achieve Quicker Sales At Higher Price Points

  3. Increase Productivity For Agents

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